Privacy Policy

Scope and Applicability

This Privacy Policy applies to all users of ShopIQ services, including merchants, consumers, visitors, and partners who interact with our website, platform, and mobile applications.

Data We Collect

We collect various types of information, including:

• Account Information: Name, email, contact details, payment details.
• Transactional Information: Purchase history, orders, cart data, preferences.
• Media Content: Images or videos uploaded through ShopIQ.
• Technical Information: Device type, browser details, IP addresses, operating system, access logs, cookies, and similar technologies.
• Location Data: Billing and shipping addresses, approximate location from IP addresses.
• Sensitive Personal Information: Government-issued IDs (like Aadhaar), demographic details, and emails or personal content linked to your account.

Data Encryption and Security

All Personally Identifiable Information (PII) collected by ShopIQ is encrypted using industry-standard security protocols during transmission and at rest. Our infrastructure employs advanced security practices, including robust access controls, regular security audits, and monitoring for suspicious activities.

Use of Collected Data

Your data is used to:

• Provide and improve our services.
• Process transactions and payments.
• Support customer queries and issue resolution.
• Ensure the security and integrity of the platform.
• Comply with legal obligations and regulatory requirements.

Data Sharing and Third Parties

We share data strictly for operational purposes with:

• Payment processors and banks.
• Logistics and fulfilment providers.
• Cloud and hosting services.
• Analytics and marketing service providers.

We explicitly do not sell or rent your personal data to third parties.

Data Retention

ShopIQ retains user data as long as the account remains active. Upon account deletion, all associated personal information will be deleted permanently, except we may retain your primary email address to comply with future legal, financial, or regulatory obligations.

User Rights

You have the right to:

• Access, update, correct, or export your personal data through your user dashboard.
• Delete your ShopIQ account at any time directly from your user dashboard. Account deletion will lead to permanent data deletion except for your primary email address, retained for necessary compliance purposes.
• Withdraw consent for data processing activities where applicable.

Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to enhance functionality, analytics, and personalised user experience. Users can manage cookie preferences via their browser settings.

International Data Transfers

As an Indian entity with global operations, ShopIQ transfers data internationally with appropriate safeguards and protections in line with global privacy standards and regulations.

Children's Privacy

ShopIQ does not intentionally collect data from minors under 18. If identified, such data will be promptly deleted.

Updates to this Policy

We may periodically update this Privacy Policy. Significant changes will be communicated through email or directly via the platform dashboard.

Contact Us

For any queries, requests, or concerns related to your data privacy, please contact our Team at: privacy@shopiq.app

Consent

By using ShopIQ services, you agree to this Privacy Policy, acknowledging the terms of data collection, use, retention, and sharing as outlined.